Fiona McGuinness

I've been part of the Intact family for 16 rewarding years. After completing my Business Studies degree, I knew Marketing was a field I wanted to pursue. Prior to joining Intact, I primarily worked in the financial sector, focusing on marketing for credit unions. When I started at Intact, I handled all the marketing tasks by myself. Over time, as our team expanded, so did my role. Now, I specialise in crafting compelling content across various platforms, from blogs to video scripts. No two days are the same, and I thrive on the dynamic nature of my role. Whether it's diving into customer case studies or lead campaigns, I'm driven by the positive impact our solutions bring to businesses. In an age where AI plays a significant role, I remain a firm believer in the power of authentic content. When I'm not working, you'll find me enjoying quality time with my family, sewing, or watercolor paintings.

Blog Post by Fiona McGuinness

16-Jun-2016 17:13:218 min read

5 ways Builders’ Merchant Software can Drive Sales

Today’s customers remain extremely price conscious and value for money is still an ...

15-Jun-2016 17:01:484 min read

5 signs your Business Management Software is failing your business

Managing a business can be quite demanding so it is essential to have the right systems ...

15-Jun-2016 15:55:202 min read

Modern technologies move accounting software into a new era

It is often commented that “if you stand still, life will pass you by”. This also relates ...

06-Jun-2016 11:41:204 min read

How to choose an ERP Software Vendor

Choosing which ERP or business management software to purchase is a challenge in itself ...

28-Apr-2016 20:59:502 min read

What’s happening in the world of tech this week?

If you want to compete in today’s business world, knowing your way around established ...

14-Apr-2016 15:52:154 min read

10 must have features for Trade Counter Software at Point of Sale (Part 1 of 3)

If you are running a business where you have a mixture of ‘trade’ and ‘wholesale’ sales, ...

06-Apr-2016 21:32:134 min read

10 MORE must-have ePOS features for your trade counter operation (Part 2 of 3)

To continue my series on ‘Operating a Point of Sale/Trade counter – is your software up ...

04-Jan-2016 17:27:532 min read

4 Key Benefits to fully Integrated CRM systems

Customer Relationship Management is about integrating your marketing efforts with your ...

29-Oct-2014 10:02:544 min read

How to avoid an e-Commerce integration disaster

Over the years we’ve heard some horror stories about companies trying, and ...

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